Florentino García de la Noceda

Current position

In 1988, he decided to set up the BPM consultancy firm, known today as BPM Executive Search, of which he is the founding partner.

Professional experience

Having studied Economics in Barcelona, he moved to Madrid as President of AIESEC, the International Association of Economics Students, later becoming the Association's international Advisory Counsellor.

Ever since he began to work in ELIDA GIBBS (UNILEVER), where he spent over four years, his vocation has always been geared to Marketing and Advertising.

After a short period as Marketing Manager at POLYGRAM RECORDS, he joined GILLETTE, eventually becoming Director of the Toiletries Division.

Two years later, he took over as Managing Director of FOOTE, CONE & BELDING Barcelona.

Prior to founding BPM, he was Managing Director of the MONDADORI publishing company.